Luminati in the news

Customers Should Always Be in Control of Their Data

If companies are being truthful and only using customer data to bolster their experience and provide value, then they shouldn’t worry about whether customers will choose to opt in. In fact, 78 percent of customers expressed that they’re more likely to trust a company with their data if the company uses it to customize their customer experience. Drill down to only millennials and Gen Z and this number jumps to 86 percent, meaning that the youngest and most digitally savvy group of customers are even more likely to willingly share their data to receive a better and more personalized experience.

DMCNY | 11-Aug-2020

Luminati Proxy review

Luminati has all the features you would ever need from a proxy provider. It’s hard to think of a use case that isn’t served by Luminati. Their offering is backed by a wonderful infrastructure, both in terms of support, and tools. The online avenues of help and support will help you wiggle out of minor issues, while you can take major concerns to your personal account manager. The video tutorials and webinars are also useful to get to grips with the service.

TechRadar Pro | 06-Aug-2020

EVERY DEAL IN PROFESSIONAL SPORTS IS BASED ON DATA

Professional sports lend themselves really well to economic calculations – players, coaches, and agents act similarly to the hypothetical, rational decision-makers in economic models. While this data may seem complex or hard to obtain, it’s actually all readily available online – you just need to know where to look, how to gather it and how to use it and draw your insights based on it.

DATACONOMY | 06-Aug-2020

When it comes to customer data, they should always willingly opt-in

30-second summary: Maine’s new data privacy law is an essential step to protect customers that should be emulated throughout the country Customer data fuels the advertising and marketing strategies for most companies, but that doesn’t mean that customers should lose their ability to control their own data Customers should be able to easily opt-in and opt-out of having their data collected, and also have a clear view of what opting-in means The end goal of all customer data collection should be to provide an enhanced customer experience that makes customers want to share their data

ClickZ | 03-Aug-2020

Data Insights Crucial For Retailers – Both Big & Small

Increased online activity means retailers can benefit from the data that this generates. In addition to internal data sources, retailers can also access external online data insights that can impact company strategy and direction. Traditional sources of data used by the retail industry, such as annual or quarterly reports drafted by consultancies or analyst firms, are no longer a perfect fit for the fast-paced modern age. This is because such reports can take weeks or even months to finalize. As a result, they often don’t provide a fully up-to-date picture of the current retail market.

Clarityy | 03-Aug-2020

How Brands Mimicking Consumer Behavior Is Crucial to Getting Ahead of Ad Fraud

With the online market up for grabs at its largest ever, it has never been more vital for brands to double down in their fight against fraudsters, and the use of residential IPs means this is more achievable than ever before

MARTECHSERIES | 30-Jul-2020

Data Insights Crucial For Retailers – Both Big & Small

Traditional sources of data used by the retail industry, such as annual or quarterly reports drafted by consultancies or analyst firms, are no longer a perfect fit for the fast-paced modern age. This is because such reports can take weeks or even months to finalize. As a result, they often don’t provide a fully up-to-date picture of the current retail market. Therefore, in today’s unprecedented times, modern retailers need frequent streams of relevant data that project a live snapshot of the market reality. When market moves are as unpredictable as they are today, gaining frequent and fast access to data insights provides a huge advantage to any online retail operator.

BDAILY NEWS | 30-Jul-2020

Or Lenchner: “Let go of the weaker links”

Promote from within. Even if there’s a professional gap to bridge, there is great value in promoting people from inside — especially if they already align with your DNA and feel a connection to the organization. They will surely work hard to drive the organization to even greater success.

Thrive Global | 30-Jul-2020